"Marsha, Marsha, Marsha!" :)
Check out this interesting article in Bicycling Magazine that ends with "Let the competition begin!" with regards to the race to overtake Portland as the most bike friendly city in America.
Here (below) is one interesting nugget from the article. I wonder what Omaha's numbers would look like if we conducted the same survey? How does this inform us on where we need to concentrate our efforts?
To accomplish its goal of increasing ridership, (Portland) has to do more
to make cycling a viable option for those people who would like to ride, but
don’t. The city’s research has shown that when it comes to cycling,
Portland’s population breaks down into four distinct categories:
“The strong and fearless”: .5 percent of Portland’s population
“The enthused and confident”: 7 percent of Portland’s population
“The interested but concerned”: 60 percent of Portland’s population
“No way no how”: 33 percent of Portland’s population